Case Study👉 How YOU Can Earn $3K+ as a Digital Nomad

The Scott Max Newsletter

In Partnership with We Study Markets

Hi 👋, this is the Scott Max newsletter. The daily newsletter bringing you one step closer to your own thriving online business.

We analyze a wonderful, small, online business each week with a full breakdown of how it makes money, why it makes money, and its opportunities to grow. Below that, we give you the action steps to build a business like this to create freedom for yourself.

This is the best way to learn the tactics, skillset, and nuance of making money online.

Let’s get to the good stuff you'll see in this email:

• A monthly revenue of at least $3,000

• Seamless integration of an online store with a blog

• A guide to building your own business

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What does this online business do? 🚀

Welcome to yet another email from The Scott Max Newsletter, where we delve into the world of online businesses that are creating a buzz on a global stage.

If you haven’t been following our newsletters, now is the time to start as we take a closer look at how many people earn from their online businesses through various means.

Today we have a travel blog owned and managed by a digital nomad, travelling the world and earning from the blog.

This travel blog earnings are a combination of different streams of income that you can manage yourself and scale.

Our focus is to examine the efficacy of the blog, assess the tactics and evaluate the strategies.

How does this online business make money? 💻

One of the primary methods employed by this business to generate income is the sale of digital products.

One example is its iconic best-seller book the "Big Travel Small Budget" travel book.

The sales of these products contribute significantly to the blog's monthly income and support its objective of sharing useful resources about how to travel on a small budget.

Furthermore, the blog generates revenue via the implementation of affiliate marketing.

For instance, the blog makes revenue from REI, a camping company renowned for its high-quality camping gear and apparel.

By partnering with REI through affiliate marketing, the blog is able to earn a commission on any purchases made through its sales funnel.

This not only substantiates the blog's credibility but also grants readers the opportunity to procure reliable and trustworthy camping equipment.

Moreover, the platform generates revenue through the utilization of display advertising.

Mediavine, an advertising network, assists in this process, earning the blog an average of $3,000 per month.

The usage of display ads has gained significant popularity among bloggers as a means of generating income, and this particular blog has effectively harnessed its potential to the fullest extent.

What has this business done well?🔥

The online business has a built-in shop that web visitors can access to view the products on display.

Here we found stickers and discounted camping gear.

In addition to the stickers and camping gear, the online shop also offers other products, ranging from clothing to coffee machines.

Additionally, the business has incorporated a donation section within its website, enabling visitors to support the blog.

By incorporating a donation section, they’re giving to the audience an opportunity to contribute and show appreciation for the content they enjoy.

The blog’s content delivery approach is truly unique in the way it offers value to its customers.

This business offers more than just a travel blog.

Their blog posts will take you to amazing destinations and provide genius travel hacks.

They also integrate their digital product into their posts, allowing readers to enhance their knowledge with an exclusive treasure trove that can be purchased by readers.

This showcases a dedication to assisting readers in a more comprehensive manner and distinguishes the service in the saturated realm of travel blogging.

The blog's content is exceptional, as evidenced by their impressive organic monthly traffic of over 12K.

With such a strong emphasis on delivering valuable content, it is not surprising that the blog has garnered a dedicated following of readers who have faith in its expertise and depend on its guidance while planning their upcoming escapades.

What this business could improve?🔥🔥🔥

Improving email marketing and subscriber acquisition for the Blog;

The blog's email marketing strategy and subscriber acquisition efforts need more attention.

The newsletter about travelling exists, but it needs to be more intentional to achieve success.

One way to do this is by having opt-in pop-up form appear when visitors interact with the blog, using persuasive language to convince them to share their email addresses.

Another effective strategy is to offer exclusive content or incentives for subscribing to the newsletter.

This can include access to premium blog posts, free e-books, or discounts on travel-related products and services.

Also, it is also important to regularly send engaging and informative newsletters to keep subscribers engaged.

In addition, the blog needs to start leveraging social media platforms to promote its content and generate leads.

By implementing these tactics, the blog can improve its email marketing and subscriber acquisition efforts, leading to a more loyal and engaged audience.

The Reveal, check this online business out for yourself 👀

Let me introduce a wonderful travel blog that deserves high praise for all its achievements in the travel and leisure industry, Desk To Dirtbag.

The blog has managed to arrange good content on trending topics, establish a reputation for itself in the travel niche and sell products and services that grow its brand

With all these combined it is no wonder this travel blog has featured in our newsletter.

This is Ryan, the founder of Desk to Dirtbag, a young traveller who loves a good cup of coffee and a book.

A cool fact about him is that he once worked in Washington D.C. in politics.

Today he has been a full-time traveller since 2013.

The Takeaway, What We Learned 🎓

• Prepare an ebook that is aligned with your niche and is resourceful to your desired audience. Sell it as part of your service package.

• Use the sidebar widget as an advertising section for your online business.

• Have a built-in shop that displays all your products (physical and digital) and your services

• Provide value to all web visitors who come across your website with an attractive web design and good content on the topic of interest. Be relevant.

Action Steps if you’d like to start a business like this… 👩‍💻

If you’re already up and running with an online business, keep with it and try to implement some of the lessons you might have found in this email.

If not, I very highly recommend our free course in digital marketing & business at Max Business School.

You’ll learn all the fundamental skill to build an online income like the one we did a case study on in this email.

Here’s what to expect:

Week 1 - Fundamentals

In this week, you will establish a solid digital marketing foundation. The focus will be on personal branding, but the concepts apply to other business models as well. You will explore:

• WordPress Website Development: Learn to create a professional and user-friendly website using WordPress, a powerful and widely-used platform for various online businesses.

• SEO (Search Engine Optimization): Understand the basics of SEO to increase online visibility and attract organic traffic to their websites.

• Web Analytics: Discover how to analyze website data using tools like Google Analytics to gain valuable insights into user behavior and make data-driven decisions.

Week 2 - How to start a business

In this week you will delve into expanding the online presence and driving traffic to your website. You will get to learn about:

• Email Marketing: Understand the importance of building an email list and learn effective email marketing strategies to nurture leads and convert them into customers.

• Search Engine Marketing (SEM): Dive into the world of paid advertising and explore techniques to run successful ad campaigns on search engines like Google.

Week 3 - How to grow a business

The final week will focus on harnessing the power of social media platforms for business growth. You will discover:

• Social Media Marketing: Discover how to develop and implement social media strategies to engage with the target audience and build brand loyalty.

• Facebook and Instagram Ads: Explore advanced advertising techniques on these popular platforms to reach a wider audience and generate leads.

Get started now 

Before You Go 👋

Thank you for reading.

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Remember to check out the classroom tab (top left corner) for all of our free courses teaching you all you need to succeed online.

Bye for now,

Scott Max